GLOW / LANCOME EVENT - OCT 27, and articles

October - the month of glorious fall colors of burnt oranges, reds, purples and browns has been a great month and certainly November is turning out to be busy as well.

On November 14 we shall be presenting an event for our Sniffpalooza friends...don't miss it. Go to the website and log on to register. Its at Accademie Di Vino at Third Avenue between 63rd and 64th Street, at 11.30a.m.

The guests who have attended our Custom Perfume Experiences has grown and testimonials hae been verypositive - thank you all for attending.

Some great articles as well

Belisa Silva of WWD.COM

Beauty Radar Screen: October 29, 2009
Beauty Radar Screen: October 29, 2009by Belisa Silva
From WWD.COM

Quote from the article:

Bespoke Fragrance Lab Looks to Expand Stagnant fragrance sales may be bad news for manufacturers and distributors, but there may be a silver lining for small entrepreneurs looking to shake up the industry.

To that end, U.K.-born custom fragrance company The Perfume Studio looks to provide a hands-on experience and scent education along with a one-of-a-kind juice.

“This is for people who don’t want to smell like everyone else,” said Sue Phillips, president of Scenterprises, The Perfume Studio’s U.S. distributor. “It’s a chance to connect and share with others,” added Phillips, who has worked on scents for Tiffany & Co., Burberry and Diane von Furstenberg.

The Perfume Studio offers $45 seminars for consumers who want to create an individual fragrance. After sampling 18 vials with different custom-blended essential oils, consumers choose three or four blends to create a custom formula, which they name and register with The Perfume Studio.

“No two fragrances are ever alike,” said Phillips. “They are a personal reflection of moods and emotions.”Participants choose from a variety of refillable flacons ranging in price from $25 to $135 to package their fragrance. A selection of purse sprays, hand-blown crystal bottles and a scented atomizer pen are among the options.

“This is great for wedding parties, spas, company events or just a girl’s night out,” said Phillips. “It’s a celebration of the sense of smell.”Information about the The Perfume Studio is available at Scenterprises.com, and Phillips said she is looking to expand in the States through television shopping networks, and spa and salon distribution channels in the coming months.

Bonnie Kim of Beautynewsnyc.com was extremely positive about our enterprise - thank you Bonnie

http://www.beautynewsnyc.com/fragrance/be-a-scenterprising-woman/

Peachy Deegan of Whom You Know attended our event and wrote the following: Thank you Peachy!

http://www.whomyouknow.com/2009/10/nightlight-scenterprises-and-perfume.html


The recent event at LANCOME presented by GLOW was very successful and if go to my website -www.scenterprises.com to The Perfume Studio page you will be able to download the Video in which I discuss fragrance and our new Custom Perfume experiences and ....create a perfume that reflects YOU!

Scentfully

Sue

Whom You Know: Nightlight: Scenterprises and The Perfume Studio

Whom You Know: Nightlight: Scenterprises and The Perfume Studio

FABULOUS FRAGRANCE FUN FIESTA!!

Have not updated my blog for awhile due to intense fabulous fragrance fiestas!!

Last week was chocful of presentations:
1) Presenting at Sniffpalooza's Fall Ball to the members and showing them our Custom Perfume experiences;
2) Presenting at the Carlisle NY Collection to a group of wonderful women who love fragrance and fashion;
3) presenting at Lancome's Retail Salon about SCENT-SORY ACCESSORIES - and WHAT YOUR FRAGRANCE SAYS ABOUT YOU! sponosored by GLOW MAGAZINE;
4) presenting to Beauty Editors and fragrance lovers our unique Custom Perfume experience!!

Stay tuned for more interesting and innovative news.......we are thrilled and delighted at the response we are receiving and we thank all our guests, colleagues and of course faith, hope, and the lord for all our wonderful positive response!

Scentfully yours
Sue

Whom You Know: Sue Phillips, Scenterprises Fragrance Expert Invites you to SIP, SNIFF & CREATE

Whom You Know: Sue Phillips, Scenterprises Fragrance Expert Invites you to SIP, SNIFF & CREATE

BRING SCENTS TO YOUR SENSES!

As we get older, the sad truth is that we lose our sense of smell! Because Taste and Smell are so closely intertwined, as our Sense of Smell is diminished our Sense of Taste is compromised.

Without smell there is no taste. Can you imagine life without the enjoyment of actually tasting the food you eat? And what about not smelling those delicious aromas?

We offer an exciting, innovative and creative Perfume Workshop, where we take guests on a 'fragrance journey' to enjoy and savor 18 exquisite perfume blends. Enjoy the wide variety of fragrance blends, such as Spices, Florals, Musks, Citrus, Herbaceous, and Amber blends and give your Sense of Smell an hour of enjoyment. At the end of the seminar, guests choose 3 or 4 blends that they like which becomes their 'formula'! We then decant it into designer-color atomizers or elegant canisters for men and they receive a Certificate of Registration with their own Custom Creation.

HAVE YOU EVER DREAMED OF CREATING YOUR OWN PERSONAL FRAGRANCE?

KIPPY’S of CORONADO, CALIFORNIA PRESENTS A ‘BESPOKE PERFUMERY’ EVENT –
--A CELEBRATION OF THE SENSES!

Sue Phillips, President of Scenterprises Ltd., (www.scenterprises.com) will be making an exclusive guest appearance to present a “Celebration of the Senses” – an innovative and unique custom blending seminar at KIPPY’S, 1114 ORANGE AVENUE, CORONADO, CA 92118 – (619) 564-6218 on Saturday September 26, from 4pm – 6pm (www.Kippys.com).
Price to attend the Interactive Seminar is $45.00.

Sue is a recognized international fragrance expert and is known for having created, developed and launched TIFFANY perfume for their 150th anniversary as well as numerous other internationally successful fragrances and initiatives for Avon, Burberrys, Chanel, Chopard, Davidoff, Diane Von Furstenberg, Lancaster, Lancôme, Oilily & Trish McEvoy to name a few.

Guests have the opportunity to create their own custom perfume in a lovely designer-color purse spray at an introductory fee of $85.00.

For more information or to reserve your space call Sue Phillips at 917-449-1134 or email: sue@scenterprises.com or visit www.scenterprises.com. Or call Kippys at 619-465-6218 to reserve your space. This is so much fun......don't miss it!!

REFLECTIONS ON THINGS PAST, PRESENT & FUTURE

This story was just published in BESTEVER YOU.COM and thought I would publishe it on my blog! Please read it and contact me!
http://www.besteveryou.com/features/feature2.htm

As I just had my birthday on August 24, I am reflecting on the 32 years I have been in America and the various paths my life has taken! I was born in South Africa and have now been an American far longer than I was a South African. I was a singer and actress in South Africa, and when I arrived in New York, I performed all over the city with various comedy groups - singing, acting and dancing. Eventually I applied for and received my SAG and AFTRA cards and became a nightclub singer and performed jingles, voice-overs and commercials. Having an 'English' accent was (and still is) great - it got me noticed and people seem to have loved my unique accent - its not quite English and not totally South African – its somewhere in between....I still call the elevator a 'LIFT'; and when I get a MY-GRAIN (migraine) I take 'vitamins'- not VY-TAMINS!

My career took a different path after I got my green-card! I was hired by Elizabeth Arden and because of my ability to perform in front of people, I became the National Training Manager and traveled around America setting up Training Schools and motivating the beauty advisors behind the counters of major department and specialty stores to sell the Chloe and Lagerfeld fragrances. (I had to spend 3 months behind the counter at Macy’s for my orientation, and that was soooooo interesting! People whom you thought could not afford to buy a perfume scraped up the money and made a purchase!) Eventually I became the National Spokeswoman for the company setting up Image Updates and conducting Special Events and Guest speaking engagements for the company.

Traveling all over the country was a great learning experience for me as I began to learn the regional differences and recognized that New York was not America! I have been in all the major cities as well as some smaller cities and towns and realize the vastness of this amazing country. I was with Arden for 6 years and then was hired to become the Marketing Director for Lancôme, responsible for the marketing and development of Women's Fragrances and Men's Treatment products. I loved the creative process of bringing a product to market and after 4 years I was hired to become the Vice President of Marketing for Tiffany & Company – to develop the new TIFFANY Fragrance. I was fortunate enough to have developed and launched the Tiffany perfume worldwide for their 150th anniversary, as well as initiating the development for the Men's Fragrance, TIFFANY FOR MEN.

I eventually left Tiffany as I had my own product launch - my little girl Romy (!) and established my own consulting, strategic branding and marketing company, Scenterprises Ltd. So for the past 20 years (yes, she is 20 now) I have been responsible for the creation, development, execution of some of the world's top brands and perfumes, and it has been an amazing experience. I have worked with some of the best names in the industry and developed very successful initiatives - fragrances for Burberrys, Trish McEvoy, Oilily, Chanel, Bath & Body Works, to name a few, and been the project leader on many different businesses for AVON e.g. Air Freshener, Avon Candles, Home Fragrances, a brand for Diane Von Furstenberg, and Avon Wellness - Health and Wellness Business.

For the past few years I have been very involved in making the world smell great! Environmental Scent-branding has become a big trend and I have collaborated with many of the top Hotels, Resorts, Spas and Casinos to scent-brand their properties environmentally. In addition in the past year I have been fortunate to work with a UK company to distribute a wonderful Custom Perfume business.

We offer an amazing ‘experience!’ Our presentations and seminars take guest-attendees on a fragrance 'journey' to discover and evaluate 18 exquisite different perfume blends. Once they select their preferred blends, they choose three or four and that becomes their 'formula'. We decant their selection into lovely designer-color purse sprays and they leave with their very own Custom Creation or "Bespoke Perfume". This is a great opportunity for Bridal Events and Showers, Ladies Nights Out, Corporate events for Team-building, Spouse Programs and also for the Spa and Salon industries.

Along the way I was hired as Adjunct Professor of Cosmetic and Fragrance Marketing at FIT (Fashion Institute of Technology) and remember imparting to my students that whatever they did in life they should let their passion lead them. I am sure that in any industry it is similar, but in the Cosmetics and Fragrance industry, passion is a key ingredient for success. I have been so blessed to have been in an industry which I had no knowledge about 32 years ago. If somebody had told me then that I would have been living in New York, and developing some of the worlds most renowned fragrances and been consulting for some of the top companies, I would have never believed it.

As I reflect on how different America is now versus when I first came here in 1977, it saddens me to see how the current economic situation has challenged many individuals, and to see how many people are suffering as a result of the economic climate. One of the difficulties at this time is to try and reinvent oneself and maintain a positive outlook despite the hardships. An encouraging aspect of my business is that we are able to offer people an opportunity to have their own business and to generate Custom Perfume events in their areas. We offer an extensive training program and would love to hire as many Fragrance Ambassadors as possible so that they can offer a unique, creative, interactive FUN Fragrance Experience and generate a feeling of joy and well-being.

Most people have never explored their second strongest sense – the Sense of Smell. I would be delighted to have people contact me and if they are interested in learning more about becoming a Fragrance Ambassador, we could develop a team of like-minded people around the country who are passionate about fragrance, love people, and want to offer a wonderful, fun, interactive Custom Perfume experiences, and… become self-supporting. That is my goal and my dream. Come dream with me and celebrate my birthday by learning more about our fabulous fragrance fiestas!!

Scentfully,
Sue

SCENSORY EVENTS!

Dear Fragrance Lovers

Sue Phillips, Scenterprises Fragrance Expert
Invites You To
SIP, SNIFF & CREATE!

Attend an interactive, fun, innovative event to Create your own Custom Perfume!

When: Every Tuesday in September
9/8, 9/15, 9/22, 9/29
Every Tuesday in October
10/6, 10/13, 10/20, 10/27

Time: 6:00 PM - 7:30 PM

Where: 330 East 38 Street #15A
New York, NY 10016

Consultation Fee: $45.00
The multi-sensory Seminar includes an interactive, creative, educational session all about the history and joys of fragrance. We take you on an olfactive fragrance 'journey' to explore and discover magnificent perfume blends. Sip wine and nibble on delectable treats as you explore sensory fragrance delights!

At the end of the seminar select your very own blends which become your 'formula.' Name your perfume, register your formula and leave with a Certificate of Registration and your very own bespoke perfume.

Choose from a selection of beautiful Designer-Purse Sprays, Elegant Canisters, Hand-Blown Crystal Perfume Bottles, Candles, Almond Oil Body Spray and Scented Atomizer Pen. Prices ranges from $25.00 to $135.00
RSVP: Reserve your spot as space is limited to 10 guests per evening.

Call: (917) 449-1134, or

Register: Log onto
http://www.scenterprises.com
Go to Services page, Click on CLICK HERE FOR INFO or Go to Paypal and click on Seminar date to register.

Please contact us with any questions.

Scentfully,
Sue Phillips, President
Joanne M. Cardello, VP Marketing
Scenterprises Ltd.




Sue PhillipsPresident, Scenterprises Ltd.,USA Distributor of The Perfume Studio, UKscenterprise@aol.comsue@scenterprises.comwww.scenterprises.com

http://www.facebook.com/Scenterprises

Tel: 646-350-6562 Cell:917-449-1134

NEW BEGINNINGS! Birthday and beginning of Fall

This past week has been enthralling.....my birthday on August 24 was spent with friends and family and the celebration was truly eventful and filled with glorious food - a multisensory celebration for sure! Dinners, brunches, golf outings, tennis, buffet dinner at my friend's club and more dining ...... my birthday dinner with my daughter at Per Se, "Burn the Floor" broadway musical which was wonderful and yet another dinner ..the next night at Nobu! So a complete week with lots of dining and now whining (about all the weight gain)! It was a real celebration as this was the farewell week for my daughter who is now off to Spain for her junior year abroad and to continue her studies in International Relations and Government and Politics. The best part of all was that while we were in the throes of all the birthday festivities and packing, she reminded me that we had still not made up the custom perfume she had selected two weeks previously. So, on Saturday night, in the wee hours of the morning, I took out my perfume oils and the beautiful gold diamante atomizer she wanted and I began to decant her perfume oils for her. She chose a combination of fresh citrus and ozonic notes and combined it with a gentle floral and musk and then added a hint of sweet green notes and gourmand balsamic blend - truly delicious, uplifting, sweet and filled with sensuality and character - just like her!

Then off to the airport we went - her to Madrid via Copenhagen (and she made her flight) and me to Miami for meetings at the Fontainebleau hotel and then to an Environmental Scenting company for more meetings about scent-branding. Great response to all our initiatives - custom perfumery and environmental scenting! I am so thankful that I found the fragrance industry and it found me....I am passionate about making the world smell divine.

Check out the two latest articles about our Custom Perfumery -

www.americanspa-digital.com/americanspa/200909/

scroll to page 62 - "Making Scents" thank you Julie


http://www.splendicity.com/articles/fall-beauty-events/ - thank you Michelle!

Happy fall - make it fragrant and fruitful!

Scentfully
SUE

New Opportunities around every Corner - Sieze them

Interacting with people via the internet is palpable! Many former colleagues have contacted me and new business opportunities have found their way to us...so thank you Internet gods and Fragrance friends for your interest!

This past week our Custom Perfume presentations have met with incredible success and we are posting Seminar dates in Sept and October where guests will be able to sign up and take a fragrance journey with us and have the opportunity to create their own Custom Perfume.

Please join us for a Multi-Sensory Celebration of the Senses and create your own Custom Perfume!

Where: 330 East 38th Street, Suite 5A, New York, 10016

When: Tuesdays in September- Sept 1, 8, 15, 22, 29
Tuesdays in October - Oct 6, 13, 20, 27

Time: All seminars start at 6pm - 7.30pm

Fee: $45 consultation fee and multi-sensory Seminar: includes an interactive, creative,
educational seminar all about the history and joys of fragrance. We take you on an
olfactive fragrance 'journey' to explore and discover magnificent perfume blends.
Sip wine and nibble on delectable treats as you explore sensory delights!

Purchase: At the end of the seminar select your very own blends which become
your 'formula'. Name your perfume, register your formula and leave with a
Certificate of Registration and your very own bespoke perfume.

Choose from a selection of: Beautiful designer-purse sprays; elegant canisters, hand- blown crystal perfume bottles; candles, unscented Almond Oil Body Spray (you add your own perfume to it); Scented atomizer pen. All products priced from $25 - $135

RSVP: Register now to reserve your spot as space is limited. Only 10 people at a time.
917-449-1134; scenterprise@aol.com.

To register: Log onto http://www.scenterprises.com/; go to Services page. Click on CLICK NOW TO
BUY. Go to Paypal and click on Seminar date and register.

Any questions, please contact us.
Scentfully
Sue

Recent Interview with Cognac Wellerlane at the Trump World Bar in Manhattan
Cognac Wellerlane chats with Founder Sue Phillips of Scenterprises Ltd. - Video by Mauro Botero click on: http://www.cognacscorner.com/ - Scroll all the way down towards the end and you will see Sue in a peach colored top!

Founded in 1992, Scenterprises Ltd. is a global fragrance consultancy focused on product development, sales and marketing initiatives and brand development. We promise to create and develop your own personal fragrance using the the very finest and best natural ingredients that will never leave you with that awful headache that is often associated with heavy scents and perfumes.

I love incorporating multi-sensory events and believe that our Custom Perfumery is the 'cherry' on the top. This past week has been a sensorial blast - Les Huguenots opera at the Bard Fisher Center in Rhinbeck on Friday night with friends; a culinary 'girl's celebration' feast at Veritas restaurant in NY with friends and my lovely daughter Romy; last night a Broadway Cabaret show outdoors in Tudor City Park! Culmination of Food, Music, Singing with delicious floral scents in the air! How 'scent-sorial'!

Please contact me at to post your comments! I would love to hear from you.
Scentfully,
Sue