How would you like to be able to sit at your computer and have your favorite scent be emitted from your computer, and at the same time be connected to the brand’s website and sign up for all kinds of fabulous promotional programs?
Well you can!
This is a new year and all kinds of innovative scent diffusion applications are happening.
Scenterprises is at the forefront of Scent and Fragrance Innovation with partners around the globe!
Also imagine all popular Video and DVD games and programs where characters go through dungeons, smoke, volcanic fire, caves and eventually meet a fabulous princess and as you are watching and listening, you can actually smell the dark pungent smell of dungeons, the acrid smell of smoke, and fire from volcanoes, the dank mossy smell from caves and the wonderful vanilla aroma?
This is the latest Scent technology and the application is wonderful for Cooking shows – Rachel Ray no longer has to wish for ‘smell-o-vision” – we have SCENT-O-VISION and it is here.
We offer Signature Scent and Custom Fragrances for personal care as well as for Environmental and Ambient Scenting!
Contact us. You will love the latest, most innovative concept in multi-sensory offerings And scent-branding
Scentfully,
Sue
www.scenterprises.com
Saturday, January 22, 2011
SCENT-BRANDING presentation to THE LUXURY MARKETING COUNCIL -
Scent Branding
The Ultimate Luxury Marketing Vehicle - Presentation for THE LUXURY MARKETING COUNCIL, NY NY
Marketing gurus and scores of Fortune 500 companies are using scent as part of their marketing strategies to bypass competition and promote brands, businesses, destinations, services or products. Scent Branding is an effective way to enhance customers’ experiences, to influence future purchasing decisions and most importantly to establish an emotional connection with your luxury brand or business. SCENT BRANDING is changing how we communicate with customers at every level across every industry.
Sue Phillips, President of Scenterprises Ltd., will reveal exciting new environmental scent technologies for immediate and easy application to your luxury brand for scenting personal space, offices, showroom and retail spaces, hotels, spas and casinos. She will also demonstrate a revolutionary wireless technology that is computer programmable for video, gaming and ultimately television application.
Additionally, Ms. Phillips will discuss the latest trend of utilizing The Perfume Studio Custom Signature Fragrance Experience for Corporate Sales Meetings and Teambuilding events, Spouse Programs, Inspirational and Motivational events. Attendees will be taken on a complimentary ‘Fragrance Journey’ to experience 18 perfume blends and they will have the opportunity to create their own Signature Perfume for purchase at the end of the presentation.
--------------------------------------------------------------------------------
About Sue Phillips
Sue Phillips, international fragrance expert, was born in South Africa, resides in New York, and is a recognized branding, sales and marketing executive. Sue’s distinguished career includes senior executive positions at Elizabeth Arden, Lancôme and Tiffany & Company.
As vice president of fragrance at Tiffany's, she introduced and successfully launched Tiffany perfume for its 150th anniversary in the USA and worldwide.
Sue has been responsible for re-branding and re-imaging companies and developed strategic licensing opportunities for major apparel companies seeking to enter the personal care market. She created innovative fragrance board games, which were used to launch a major women’s fragrance. For five years Sue acted as Adjunct Professor, Cosmetic & Fragrance Marketing at Fashion Institute of Technology, training a new generation of fragrance marketers.
In 1992, Sue formed Scenterprises Ltd, a global fragrance consultancy focused on: product development, marketing, sales and strategic brand development. Scenterprises Ltd, has successfully implemented initiatives for Avon, Bath & Body Works, Chanel, Oilily and Trish McEvoy to name a few.
Today, Sue develops environmental scenting for the retail, hospitality and gaming industries for top hotels, spas, resorts and casinos. She helps to “scent-brand” selected properties with their own proprietary fragrance. Recognizing the potential of environmental scenting and scent branding, Sue is at the forefront of this burgeoning new industry. In addition, Ambient Scenting through computers, video games and Television is the new way to diffuse scent for interactive, multi-sensory initiatives for Cooking Shows, Video Games and innovative special events programs, available through Sue’s company.
In 2008, Sue’s company, Scenterprises Ltd, was named USA Distributor for The Perfume Studio, UK, offering custom perfume seminars and workshops for individuals, couples, groups, the bridal market, spas, salons and corporate team building initiatives. Guests are taken on a “fragrance journey” to evaluate 18 exquisite blends, and learn about the magic and joy of fragrance. This is an ideal initiative for Teambuilding, Customer Appreciation, Motivational and Inspirational events for Corporations as well as Individuals.
Sue is a contributing editor of Glow Beauty Magazine, Vuvuzela, the new online South African magazine, vuvuzelamagazine.com, and is a Contributing Editor of HAPPI –(Household and Personal Products Industry)Magazine, and has written many articles on fragrance, and the correlation of Smell and Taste, and is a frequent guest speaker at industry seminars. Sue appeared on Fox Business TV, KUSI TV, and San Diego Living TV, and was named the “IT” Girl on www.askmattandtamsen.com.
--------------------------------------------------------------------------------
About Joanne Cardello
Joanne Cardello is a beauty industry expert with 20+ years of experience with leading cosmetics companies. She has held senior domestic and global marketing positions with P&G Prestige, The Estée Lauder Companies, Gemini Cosmetics Inc., Parfums Givenchy and Yves Saint Laurent.
She has led brand management for Dunhill, Montblanc, Ellen Tracy, Izod, Tommy Bahama, Origins, Tommy Hilfiger, Aramis and Prescriptives International.
Joanne directed all aspects of concept development, package design, product development and creative advertising for Dunhill Pursuit, Dunhill Fresh, Dunhill Pure, Femme de Montblanc and Montblanc 100th Anniversary commemorative diamond fragrance, the first Izod fragrance and the Tommy Bahama Set Sail South Seas franchise.
Joanne brings her wealth of corporate experience to Scenterprises Ltd.
--------------------------------------------------------------------------------
About Scenterprises
We have a passionate interest in just about anything that nurtures the senses through the fragrance experience.
We work with some of the leading consumer brands in the world, including Tiffany, Burberry, Lancôme, Avon, Lancaster, Trish McEvoy, Oilily, Bath & Body Works, Chanel and many more. We create new products to define branding, promotional and licensing strategies in order to deliver high-impact fragrance collections.
As arbiters of fragrance trends, we have a true scents of style. Our fingers are on the pulse of the beauty industry.
Scenterprises offers multi-sensory experiences taking clients on a fragrance journey to create their very own custom perfume. In addition to personal fragrances we create branded scented environments to scent brand properties such as hotels, spas, retail outlets and other commercial spaces.
--------------------------------------------------------------------------------
Return to Top of Page
The Ultimate Luxury Marketing Vehicle - Presentation for THE LUXURY MARKETING COUNCIL, NY NY
Marketing gurus and scores of Fortune 500 companies are using scent as part of their marketing strategies to bypass competition and promote brands, businesses, destinations, services or products. Scent Branding is an effective way to enhance customers’ experiences, to influence future purchasing decisions and most importantly to establish an emotional connection with your luxury brand or business. SCENT BRANDING is changing how we communicate with customers at every level across every industry.
Sue Phillips, President of Scenterprises Ltd., will reveal exciting new environmental scent technologies for immediate and easy application to your luxury brand for scenting personal space, offices, showroom and retail spaces, hotels, spas and casinos. She will also demonstrate a revolutionary wireless technology that is computer programmable for video, gaming and ultimately television application.
Additionally, Ms. Phillips will discuss the latest trend of utilizing The Perfume Studio Custom Signature Fragrance Experience for Corporate Sales Meetings and Teambuilding events, Spouse Programs, Inspirational and Motivational events. Attendees will be taken on a complimentary ‘Fragrance Journey’ to experience 18 perfume blends and they will have the opportunity to create their own Signature Perfume for purchase at the end of the presentation.
--------------------------------------------------------------------------------
About Sue Phillips
Sue Phillips, international fragrance expert, was born in South Africa, resides in New York, and is a recognized branding, sales and marketing executive. Sue’s distinguished career includes senior executive positions at Elizabeth Arden, Lancôme and Tiffany & Company.
As vice president of fragrance at Tiffany's, she introduced and successfully launched Tiffany perfume for its 150th anniversary in the USA and worldwide.
Sue has been responsible for re-branding and re-imaging companies and developed strategic licensing opportunities for major apparel companies seeking to enter the personal care market. She created innovative fragrance board games, which were used to launch a major women’s fragrance. For five years Sue acted as Adjunct Professor, Cosmetic & Fragrance Marketing at Fashion Institute of Technology, training a new generation of fragrance marketers.
In 1992, Sue formed Scenterprises Ltd, a global fragrance consultancy focused on: product development, marketing, sales and strategic brand development. Scenterprises Ltd, has successfully implemented initiatives for Avon, Bath & Body Works, Chanel, Oilily and Trish McEvoy to name a few.
Today, Sue develops environmental scenting for the retail, hospitality and gaming industries for top hotels, spas, resorts and casinos. She helps to “scent-brand” selected properties with their own proprietary fragrance. Recognizing the potential of environmental scenting and scent branding, Sue is at the forefront of this burgeoning new industry. In addition, Ambient Scenting through computers, video games and Television is the new way to diffuse scent for interactive, multi-sensory initiatives for Cooking Shows, Video Games and innovative special events programs, available through Sue’s company.
In 2008, Sue’s company, Scenterprises Ltd, was named USA Distributor for The Perfume Studio, UK, offering custom perfume seminars and workshops for individuals, couples, groups, the bridal market, spas, salons and corporate team building initiatives. Guests are taken on a “fragrance journey” to evaluate 18 exquisite blends, and learn about the magic and joy of fragrance. This is an ideal initiative for Teambuilding, Customer Appreciation, Motivational and Inspirational events for Corporations as well as Individuals.
Sue is a contributing editor of Glow Beauty Magazine, Vuvuzela, the new online South African magazine, vuvuzelamagazine.com, and is a Contributing Editor of HAPPI –(Household and Personal Products Industry)Magazine, and has written many articles on fragrance, and the correlation of Smell and Taste, and is a frequent guest speaker at industry seminars. Sue appeared on Fox Business TV, KUSI TV, and San Diego Living TV, and was named the “IT” Girl on www.askmattandtamsen.com.
--------------------------------------------------------------------------------
About Joanne Cardello
Joanne Cardello is a beauty industry expert with 20+ years of experience with leading cosmetics companies. She has held senior domestic and global marketing positions with P&G Prestige, The Estée Lauder Companies, Gemini Cosmetics Inc., Parfums Givenchy and Yves Saint Laurent.
She has led brand management for Dunhill, Montblanc, Ellen Tracy, Izod, Tommy Bahama, Origins, Tommy Hilfiger, Aramis and Prescriptives International.
Joanne directed all aspects of concept development, package design, product development and creative advertising for Dunhill Pursuit, Dunhill Fresh, Dunhill Pure, Femme de Montblanc and Montblanc 100th Anniversary commemorative diamond fragrance, the first Izod fragrance and the Tommy Bahama Set Sail South Seas franchise.
Joanne brings her wealth of corporate experience to Scenterprises Ltd.
--------------------------------------------------------------------------------
About Scenterprises
We have a passionate interest in just about anything that nurtures the senses through the fragrance experience.
We work with some of the leading consumer brands in the world, including Tiffany, Burberry, Lancôme, Avon, Lancaster, Trish McEvoy, Oilily, Bath & Body Works, Chanel and many more. We create new products to define branding, promotional and licensing strategies in order to deliver high-impact fragrance collections.
As arbiters of fragrance trends, we have a true scents of style. Our fingers are on the pulse of the beauty industry.
Scenterprises offers multi-sensory experiences taking clients on a fragrance journey to create their very own custom perfume. In addition to personal fragrances we create branded scented environments to scent brand properties such as hotels, spas, retail outlets and other commercial spaces.
--------------------------------------------------------------------------------
Return to Top of Page
2011 NEW YEAR, NEW SCENT INNOVATION
How would you like to be able to sit at your computer and have your favorite scent be emitted from your computer, and at the same time be connected to the brand’s website and sign up for all kinds of fabulous promotional programs?
Well you can!
This is a new year and all kinds of innovative scent diffusion applications are happening.
Scenterprises is at the forefront of Scent and Fragrance Innovation with partners around the globe!
Also, imagine popular Video and DVD games and programs where characters go through dungeons, smoke, volcanic fire, caves and eventually meet a fabulous princess and as you are watching and listening, you can actually smell the dark pungent smell of dungeons, the acrid smell of smoke, and fire from volcanoes, the dank mossy smell from caves and the wonderful vanilla aroma?
This is the latest Scent technology and the application is wonderful for Cooking shows – Rachel Ray no longer has to wish for ‘smell-o-vision” – we have SCENT-O-VISION and it is here.
We offer Signature Scent and Custom Fragrances for personal care as well as for Environmental and Ambient Scenting!
Contact us. You will love the latest, most innovative concept in multi-sensory offerings And scent-branding
Scentfully,
Sue
www.scenterprises.com
Well you can!
This is a new year and all kinds of innovative scent diffusion applications are happening.
Scenterprises is at the forefront of Scent and Fragrance Innovation with partners around the globe!
Also, imagine popular Video and DVD games and programs where characters go through dungeons, smoke, volcanic fire, caves and eventually meet a fabulous princess and as you are watching and listening, you can actually smell the dark pungent smell of dungeons, the acrid smell of smoke, and fire from volcanoes, the dank mossy smell from caves and the wonderful vanilla aroma?
This is the latest Scent technology and the application is wonderful for Cooking shows – Rachel Ray no longer has to wish for ‘smell-o-vision” – we have SCENT-O-VISION and it is here.
We offer Signature Scent and Custom Fragrances for personal care as well as for Environmental and Ambient Scenting!
Contact us. You will love the latest, most innovative concept in multi-sensory offerings And scent-branding
Scentfully,
Sue
www.scenterprises.com
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